During the Petcore Europe Conference on 7 February, the official announcement was made: The Technical Committee of the European PET Bottle Platform (EBPB) has awarded a temporary endorsement to full body sleeves used on Household and Personal Care (HPC) PET bottles for a period of three years, provided the following conditions are met:
- The sleeve is equipped with double perforations which is designed to be easily identified and removed by consumers.
- The packaging Industry develops a standardised perforation concept, both in terms of functionality (easy tearing off operation) and design (immediate recognition), irrespective of the type and content of the PET bottle.
- To support the above, PET bottles with perforated sleeves must carry a standardised message for the consumer asking them to remove the sleeve from the bottle, and then place both the bottle and the sleeve in the collection bin or bag for recycling.
- The packaging Industry must support consumer cooperation with communication campaigns and provide data on the effectiveness of the consumer engagement.
- The PET bottle behind the sleeve must be compliant with the EPBP guidelines for transparent clear/light blue bottles and the sleeve should allow the recognition of the PET bottle, by polymer, if the sleeve is still present on the bottle before sorting.
- The sleeve design (materials and inks) must allow it to float in hot water and separate from PET flakes in a sink/float separation step.
- Printed sleeves must not bleed inks into the washing water.
Petcore Europe ODR Working Group Chairman Gian De Belder speaks of a big step forward: "The approval is a great example of a cross-value chain approach. Petcore Europe, EPBP, Plastics Recyclers Europe and other associations worked together to align the industry and improve the design-for-recycling of HPC PET bottles."
To view the official endorsement document please visit the website of EPBP or download the file below.
Now that the conditional approval was achieved, the involved industries will work together to meet the conditions. Meetings between the Petcore Europe ODR Working Group, A.I.S.E and Cosmetics Europe are already planned in the upcoming weeks.
The three-year period will be used to assess the packaging industry commitment in adopting the solution and to measure consumer engagement in removing the sleeves.
If you are interested in joining the Petcore Europe ODR Working Group or you would like to receive further information, please contact us via firstname.lastname@example.org.
ABOUT PETCORE EUROPE
Petcore Europe is the association representing the complete PET value chain in Europe since 1993.
Its mission is to ensure that the entire PET industry is well aligned to enhance its value and sustainable growth, to represent the PET industry before the European institutions and other stakeholders, to ensure that PET is positioned as an outstanding packaging material and recognised as environmentally sound, to support and validate innovative packaging solutions from a recycling perspective, and to work with all interested parties to ensure a continuous increase of PET post-consumer collection and recycling.
The European PET Bottle Platform is a voluntary industry initiative that provides PET bottle design guidelines for recycling, evaluates PET bottle packaging solutions and technologies and facilitates understanding of the effects of new PET bottle innovations on recycling processes. This initiative fully supports the economic and environmental sustainability of the European PET value chain. EPBP assessments are performed ensuring strict business confidential information protection and the opinions are fully recognized by decision makers that source PET bottle packaging solutions.